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Digital Marketing Specialist
Location:
Ernakulam, Kerala
Description:
Welcome to Consortiums Staffing Solutions, based in the vibrant city of Toronto. We are a dynamic and forward-thinking organization committed to connecting top talent with innovative opportunities in the digital marketing landscape. As we continue to grow and adapt to the ever-evolving digital landscape, we are seeking a passionate Digital Marketing Specialist to join our team in a remote capacity. If you're a creative and results-driven professional who knows and understands our expectations, then we invite you to be a part of our team and contribute to the success and growth of our organization. Explore this exciting opportunity below to learn more about the key responsibilities and how you can play a pivotal role in our future!" What we expect from an Ideal Candidate: Key Responsibilities: 1. SEO Strategy and Implementation: Develop and implement effective on-page and off-page SEO strategies. Conduct thorough website audits and provide recommendations for optimization. Stay updated on search engine algorithms and industry trends to adapt strategies accordingly. 2. Link Building and Backlink Management: Create and execute link-building strategies to enhance the website's authority. Acquire high-quality backlinks through outreach, partnerships, and content marketing. 3. Social Media Management: Develop and execute a comprehensive social media strategy that aligns with our brand and marketing goals. Manage and maintain our social media profiles on platforms such as Facebook, Instagram, Twitter, LinkedIn, and others. Create and curate relevant, high-quality content for social media posts, including text, images, videos, and blogs. Monitor social media trends and analyze performance metrics to optimize strategies for engagement and growth. Engage with our online community, respond to comments and messages, and foster positive relationships with followers. Experience and expertise in Google Ads, including campaign setup, optimization, and performance analysis. Familiarity with Facebook Ads, Instagram ads, and YouTube, including the ability to create and manage effective campaigns. Familiarity with email marketing platforms creating and managing email campaigns. 4. Ad Campaigns on Facebook, Instagram, and TikTok: Design and execute effective advertising campaigns on Facebook, Instagram, and TikTok. Optimize ad creatives, targeting, and budgets for maximum impact. 5. Paid Advertising: Manage Google Ads campaigns and optimize for maximum ROI. Develop and execute PPC campaigns on various platforms. Utilize Google AdWords to drive targeted traffic and increase conversions. 6 . Analytics and Reporting: Track and analyze key performance indicators (KPIs) to assess the effectiveness of social media and content strategies. Provide regular reports on social media and content performance, along with actionable recommendations for improvement. Be well-versed in social media practices, algorithms, backend operation and optimization Ensure all copy and imagery are compliant with regulations Review the performance of content to optimize engagement Conduct keyword research and use SEO guidelines to optimize content Strong understanding of brand guidelines and style guides Provide input to the content development to establish content direction and identify gaps Confidentiality - use the utmost discretion when privy to sensitive information Qualifications and Skills: Minimum 5 years experience in digital marketing with an emphasis on data-driven strategies. Strong understanding of Search Engine Optimization, Meta advertising, and Google advertising. Proficiency in Google Analytics 4 reporting, Google Tag Manager, and CRM platforms. Excellent data analysis skills. Strong understanding of customer journey mapping and segmentation. Exceptional verbal and written communication skills. Bachelor's degree. 2-3 years of proven experience in social media management and content creation. Proficiency in using social media management tools and analytics platforms. Excellent written and verbal communication skills. Familiarity with SEO and keyword optimization. Strong organizational and time-management skills. A passion for staying up-to-date with the latest social media trends and digital marketing best practices. Please note that this job is remote. Schedule: Monday to Friday (Saturday occasionally) Timing: 9 am to 5 pm (Eastern Standard Time) Salary: Upto INR 30,000 Only applicants who possess the above skills will be contacted. Powered by JazzHR
Company:
Consortium Staffing Solutions
Posted:
February 5 on The Resumator
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More About this Listing: Digital Marketing Specialist
Digital Marketing Specialist is a Advertising & Marketing Marketing Specialist Job at Consortium Staffing Solutions located in Ernakulam KL. Find other listings like Digital Marketing Specialist by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.
Digital Marketing Specialist is a Advertising & Marketing Marketing Specialist Job at Consortium Staffing Solutions located in Ernakulam KL. Find other listings like Digital Marketing Specialist by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.